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Since 2002, Apassionata World GmbH has been synonymous with shows that delight children and adults alike. Through its world-renowned equestrian productions, the company uniquely combines the deep bond between humans and horses with artistic elements such as dance, music, and theater. This creates unforgettable, emotional moments that immerse audiences in fantastical worlds of imagination and adventure.
Originally known as APASSIONATA, the format evolved through many successful productions to become Europe’s most renowned horse show brand. Following numerous tours, during which millions of spectators experienced the shows, the concept was further developed, and the productions took on an increasingly international focus.
This led to the name CAVALLUNA in 2018 – a step that highlighted the show’s artistic evolution, the passion for horses, and the collaboration of all involved. CAVALLUNA has always captivated audiences as a comprehensive work of art: thrilling action, moving scenes, and humorous surprises enchant people of all ages across Europe.
The productions have delighted audiences with shows such as “World of Fantasy,” “Legend of the Desert,” “Secret of Eternity,” “Land of a Thousand Dreams,” and “Grand Moments,” as well as the current European tour “CAVALLUNA – Gate to the Otherworld.”
With the opening of SHOWPALAST Munich and the surrounding CAVALLUNA Park, Apassionata World GmbH created a versatile world of experiences for its own productions and interactive formats. Since then, shows such as CAVALLUNA Kids have been staged here, allowing children and families in particular to immerse themselves in the world of horses in a special way.
The combination of a theater, park grounds, and modern technology enables both indoor and outdoor experiences. The SHOWPALAST is also available as an event venue for corporate and external events, covering both the B2B and B2C sectors.
CAVALLUNA Kids premiered in the summer of 2022 with “CAVALLUNA Kids – A Show Upside Down!” – an interactive live experience that actively engages children and brings to life the special bond between humans and horses. The show quickly evolved into a successful format in Munich that delighted audiences and the press alike. It created an emotional, immersive experience for young and old, captivating audiences both indoors at the SHOWPALAST and outdoors at CAVALLUNA Park with a diverse supporting program. Due to its great success, the concept was expanded to include a second part, “Summer Camp Totally Crazy!,” so that in 2025, three CAVALLUNA Kids shows took place in Munich for the first time. Since 2022, “CAVALLUNA Kids – WinterWhishesLand” has also been a permanent fixture in the show calendar and a true evergreen: an atmospheric, immersive experience centered around a heartwarming story that transports audiences to an enchanting winter wonderland.
Since 2023, LUMAGICA has been inviting visitors for the fourth consecutive year to a musically accompanied, magically sparkling stroll through thematically designed worlds of light. Under the current motto “Around the World in 80 Days,” based on the literary classic by Jules Verne, visitors experience various countries and cultures along an exciting route, brought to life with impressive light installations and interactive highlights.
With Grimm on Tour, Apassionata World GmbH is opening up a new dimension in live entertainment. These modern stage adaptations of classic fairy tales combine theater, music, and dance into an emotional family experience.
The first tour will take the production “Snow White” to Munich, Chemnitz, and Bremen starting in late January. This marks the first time the production is leaving its hometown, where it was originally developed for the Hanau Festival. Grimm on Tour demonstrates how the world of fairy tales and modern staging work together to delight families across Europe.
What all our projects have in common is a passion for live entertainment and a commitment to inspiring families on an emotional level. Through our productions, we create impressive, high-quality immersive worlds that audiences can lose themselves in.